Director of the consulting company ASER Oleg Ilyin, visiting 024.news, shared his knowledge and cases in the field of marketing research and answered the following questions:
– Does a business need to conduct market research?
– What are the main sources of information for research?
– What is the structure of marketing research?
– How can market capacity be calculated?
Oleg revealed these and other points related to marketing research, citing examples from real projects of the company.Back to Press center